AUTHOR: Steve Mathews
TITLE: Vote for Me and I'll Set You Free
DATE: 7:19 AM
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<div style="clear:both;"></div>Ahhhh, the political season is upon us once again. How can I tell? Hey, gas prices dropped below $3.00 a gallon here in the first caucus in the nation state. That and all the commercials...and the personal appearances and recorded phone messages from candidates.<br /><br />But what's this I hear? A change in commercial style. Well, maybe not a change...with so many people running I guess it's early for them to start calling each other liars and cheats, flip floppers and "Wrong for America". But I loved the first batch of tv ads for Bill Richardson. Honest, there he is being interviewed for the job of president of the United States. If you haven't seen them in your neck of the woods, just go to you tube and do a search. Believe me, they're there.<br /><br />Wow, creativity in campaign commercials. Whoda thunk it? I cuts right through the "Vote for me and I'll set you free" hype that most Washington Agencies push down our throats. Honest, if I had to choose a candidate based only on commercials....Bill would be my man. There's a lesson here for everyone hoping to cut through the clutter. Try a little humor. No, it's not a guarantee that your business will suddenly become number one in your field. But I guarantee more people will notice. And maybe even talk about you. OOOOOOHHHH. Thanks for reading and we'll leave the mic on for ya.<div style="clear:both; padding-bottom:0.25em"></div>
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